In the wake of a New Year's Day terrorist incident on Bourbon Street, New Orleans is significantly enhancing security measures for the upcoming Sugar Bowl. Police Superintendent Anne Kirkpatrick announced that security will be elevated to Super Bowl levels, with hundreds of officers and personnel deployed throughout the city, particularly on Bourbon Street.

Investigators at the scene of the suspected terrorist attack on Bourbon Street in New Orleans. (Chris Granger/The New Orleans Advocate via AP)

Law enforcement officials investigate the suspected terrorist attack. (Chris Granger/The New Orleans Advocate via AP)

This increased security presence mirrors preparations for Super Bowl LIX, scheduled for February at the Caesars Superdome, the same venue hosting the Sugar Bowl. This heightened security echoes the measures taken for the Super Bowl following the 9/11 attacks, with a visible presence of officers and snipers throughout the city.

Authorities investigate the suspected terrorist attack on New Year's Day. (Chris Granger/The New Orleans Advocate via AP)

The Sugar Bowl, featuring the Georgia Bulldogs and Notre Dame, was delayed to Thursday afternoon following the attack. Louisiana Attorney General Liz Murrill expressed her hope for a further postponement to allow the investigation to progress. Sugar Bowl CEO Jeff Hundley emphasized that public safety remains the top priority.

The Caesars Superdome, venue for both the Sugar Bowl and Super Bowl LIX. (AP Photo/Tyler Kaufman)

Louisiana Governor Jeff Landry affirmed his attendance at the Sugar Bowl, reassuring fans of the city's enhanced security. He stated that the city is now safer than before the incident. The Associated Press contributed to this report.