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Join the nation’s largest membership network of independently owned Private Duty providers.

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What is The Senior’s Choice?

The Senior’s Choice is the world’s largest and most recognizable membership network of senior care providers, and why hundreds of people from all walks of life have decided to start their own senior care business by joining us. Simply put, we offer all of the upsides of joining a traditional franchise, with none of the downsides.

Steve Everhart

President & Founder

History of The Senior’s Choice

For nearly 20 years, The Senior’s Choice has trained and supported countless individuals helping them to establish nearly 700 private duty agencies in their own successful senior care markets worldwide. That’s why we are proud to be the nation’s leading membership network of senior care providers. Our proven operating systems, marketing materials, sales training, financial benchmarking data, proprietary caregiver training tools, and unsurpassed support has helped our members become the providers of choice for their clients and referral sources.

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No Royalties

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No Long-Term Contracts


It’s Your Business with Your Business Name


Complete Business Tools, Training & Support

Highlights of Becoming a Member

No Royalties or Long-Term Contracts

Consistently ranked “Best of Home Care”

Proven track record of nearly 20 years

SBA Pre-Approved Franchise with Financing up to $150,000

Industry-leading operating systems, training and support


Great News!

We’re an SBA Pre-Approved Franchise, which means qualified candidates can now get financing of up to $150,000 with an SBA Express Loan. Contact us to learn more!

What Are Our Members Saying?

Interested in The Senior’s Choice?

Apply now to get started and see if our Membership Model is right for you.